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Search Engine Marketing including Google Ads

Paying for advertisements in Google Ads, Bing Ads, or any other search engine will increase your company’s visibility online. This process is called Search Engine Marketing (SEM). At SilverServers, we help small businesses get started with their ads so that they can be seen, get traffic, and grow their business.

Our team will keep search engine marketing simple. No huge ads campaigns and no overly specialised efforts, just consultation, planning, research, and basic advertising.

Consultation and Planning

Share your goals with our search engine marketing team, or receive advice from one of our Google Ads consultants to guide you as you get started. Whether for one page, one service, or all of your services, we’ll work with you and your goals to create a simple plan for advertising in Google Ads and any other search engines you prefer.

Keyword Research

Select the best keywords for the services you want to advertise for. We make the process simple by doing research for you and providing a list of potential options for you to choose from!

Discover some of our methods for finding keywords

Advertising Campaign

Manage your Google Ads campaign yourself with our guidance, or let us manage it for you. We will work with the option you prefer!


Get Started with a Search Engine Marketing Campaign Today!


Did You Know? Search Engine Marketing (SEM) and Search Engine Optimization (SEO) provide many benefits when they’re used together! Ask us for more info.

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SEO Knowledge Centre
February 14th 2025
Wooing Google: Romance, Rankings, and the Art of Staying On Top
Wooing Google: Romance, Rankings, and the Art of Staying On Top

SEO is just like love—it takes patience, trust, and a little wooing! This Valentine’s Day, learn how romance and rankings go hand in hand, and discover the secrets to making Google fall head over heels for your website.

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February 12th 2025
The Impacts of Proper Writing on SEO: Why Readability Matters
The Impacts of Proper Writing on SEO: Why Readability Matters

When writing goes wrong, so does SEO. Hard-to-read content frustrates users, reduces rankings, and kills engagement. Learn why readability matters.

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February 5th 2025
Is Your Website a Bouncy Castle?
Is Your Website a Bouncy Castle?

High bounce rate? Your website might be a bouncy castle. Discover how to keep visitors around with expert tips from SilverServers.

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Keywords - Rank Me Number 1 Please
Keywords - Rank Me Number 1 Please

How do I rank highly for the list of keywords I want? Here's an answer from the SEO specialists at SilverServers.

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SilverServers Newsletter: February 2025
SilverServers Newsletter: February 2025

Discover why SEO is more than just ROI in this month’s SilverServers newsletter. We cover website launches, SEO challenges, and how to make the most of your online presence.

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January 21st 2025
What Are the Benefits of SEO for Businesses That Rely on Word of Mouth?
What Are the Benefits of SEO for Businesses That Rely on Word of Mouth?

Discover 10 ways SEO amplifies word-of-mouth marketing for lasting growth. Stay visible, credible, and ready for the digital age.

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January 14th 2025
The Problem with One-Page Websites for SEO
The Problem with One-Page Websites for SEO

Discover why one-page websites often struggle with SEO and how a hybrid design can improve rankings and visibility.

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January 3rd 2025
Shutting Down Your Website: What It Means for Your Domain and SEO
Shutting Down Your Website: What It Means for Your Domain and SEO

Thinking of taking your website offline? Learn how to protect your domain, preserve SEO value, and avoid common mistakes when shutting down your site.

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January 1st 2025
SilverServers Newsletter: January 2025
SilverServers Newsletter: January 2025

Learn how to enhance your online presence in 2025 with SEO tips, website audits, and blog updates from SilverServers.

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