SilverServers Newsletter: October 2024
October 1st 2024
Welcome to the October 2024 edition of the SilverServers Newsletter!
Social Media Moments
One of our social media clients is a Kamloops roofing company called Saotic Services. As a demonstration of how useful it is to post about your creative solutions on social media, we’re highlighting Saotic Services’ September 20 post showing a photo of an anti-squirrel mesh they added to a local roof. This creative solution to a squirrel problem is successfully keeping critters out of one house’s attic and getting a healthy amount of traffic, likes, and interaction on social media.
Check out Saotic Services’ Facebook page and give them a like to support local businesses!
SilverServers Blog Posts
This month, you’ll find 3 new blog posts on our website. We’ve also updated 1 older article to align with modern SEO and website design!
SEO for Auto Repair Shops: Challenges and opportunities are difficult to navigate when you’re trying to improve the SEO of your auto repair shop. If you need help, keywords, or insights, check out this article!
Creativity Takes Time and Time Takes Money: You Don't Have to Do It All at Once: Take time to slowly build your website, instead of creating an expensive, trendy website with features you don’t know if you need. This article discusses a data-driven approach to incremental website design which optimizes the marketing power of your website over time. Originally written in 2016, we’ve completely re-written this article to align with modern website design.
SEO Treasure Map: Chartin' Yer Course to High Ranks and Riches, the Pirate's Way!: Talk Like A Pirate Day occurs every year on September 19th. If you prefer SEO tips from a pirate, give this a read. It be full of SEO treasure. Arrr.
Understanding Beneficial SEO Trends in Google Search Console for New and Established Websites: Some trends in search engine data can look concerning. In this article, we look at what you can expect with your SEO data at the beginning of an SEO campaign, and what it looks like when your campaign has matured over many years (and maybe needs a new direction). Find the benefits to your company at these stages.
Tip of the Month: Need to Get the Phone Ringing? Consider An Ads Campaign
If you're looking for immediate results, ads can be a helpful way to get your phone ringing. Unlike SEO, which provides long-term, stable results but can take time to become visible, ads offer quick visibility and can be tailored to a specific audience. Whether you're promoting a short-term offer or targeting a niche market, ads ensure your message is seen when you want it seen.
Ads are especially effective when you need to boost awareness fast. You can start an ad campaign on Google, other search engines, most social media platforms, or other relevant online platforms or pages. For more details on when to use ads versus SEO, check out this article about ads, social media, and SEO.
For more newsletters and tips of the month, visit the SilverServers News section!
